Welcome to the internet’s newest love story for you and your favourite person or group chat, and a feed full of reels you’ll both obsess over. Instagram’s latest feature blend is here to make your scrolling sessions more intimate, curated, and let’s be honest….way more fun.
Let’s get into it.
So what is blend?
Think of blend as Instagram’s answer to…we have the same brain cell, and we love it
It’s a shared reel feed built for two or more, based on what you both like. You know how you send your bestie every meme saying “This is me” or “This is your”. Blend takes those vibes and turns them into a personalised scroll feed just for you two.
Here’s how to blend with your bestie
Do you have a favourite person you send 17 reels to daily? Time to make it official.
- Open your dm’s – Slide into that one-on-one chat where the meme energy lives.
- Tap the blend icon – It looks like two lil faces chilling together. Tap it.
- Send the invite – Once they say yes, your blend is born.
- Start scrolling – Your feed will now be filled with content both of you will actually enjoy. Like a daily vibe check curated by the algorithm gods.
Want to blend with the group chat? Yes, you can
This isn’t a monogamous situation. If you and the squad are always trading fashion inspo or place picks for the weekend, let’s go besties.
Here’s how to make it happen:
- Go into your group chat..that chaotic one.
- Hit that same Blend icon.
- Everyone accepts = you’re officially in.
- Watch your feed turn into the perfect storm of all your personalities.
✨And the tea? each reel shows who it’s meant for.✨ Yep…everyone in the blend gets to see whose algorithm summoned that oddly specific cat video or hyper-niche fashion haul. It’s like the instagram gods whispering, this one’s for you, babe.
So go ahead, and start the blend. It’s not just reels, it’s ✨reels with receipts.✨
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