Huda Kattan is back with something big, and it’s not a new eyeshadow palette.

Fourteen years after launching her iconic Huda Beauty blog, Huda is unveiling her next exciting project, Huda Hotline, an interactive video-style podcast that will be available on YouTube Shorts, Instagram, and TikTok.

And now, she has revealed that fans can tune in pretty soon.

Taking to IG this week, she typed: “OMG I can’t believe the time is finally here!
I’m so EXCITED to finally launch @Hudahotline!AHHH I’m very nervous but it’s time for all of us to connect on a deeper level. Launching on Thursday, Jan 30th.”

Since her blog debut in 2010, Huda’s relationship with her community has been the backbone of her success and motivation, taking her from beauty influencer to global CEO.

“I’m ready to share more than I’ve ever shared before. On my journey I’ve been through so much, I’ve learned so much, and I just want to share everything from my mistakes to my advice and just things I wished I’d known,” Huda shared in September 2024.

“It’s a really great way to give back, but I can’t lie; I’m also doing it for myself because I want that connection.”

It’ll feature a range of segments including ‘Hotline’, where fans send in questions, ‘Hot Seat’, with special guests, and ‘Real Talk’, discussing everything from business and personal, to love and life.

Huda looks forward to connecting with her audience on a whole new level. She’ll be sharing her own life stories and giving out personal advice in a safe space to fans.

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“The idea has been in my head for years and I’m excited to finally launch. I’m so full of love and gratitude for my amazing community- they’re the reason I’m here. I’ll always be that big sister who gives you realness. If Huda Hotline helps just one person, I’ll be happy with that.”

Get ready for some seriously heartfelt conversations starting on 2 October.