Boss babes, brace yourselves – The TikTok Creator Hub is making a fierce comeback!

Calling all female entrepreneurs in the MENA region, this competition is your chance to shine. Showcasing women-led businesses, the program blends competition and celebration to nurture the next big female business talents in the region.

The top three entrepreneurs will walk away with cash prizes, and the entire initiative underscores the invaluable role women play in the business world. Errr, where do we sign up?!

TikTok Creator Hub MENA
Via Canva Pro

The initiative will take place entirely on TikTok, starting with the launch of the initiative announced through the #HerAmbitions hashtag.

Participants will then need to share an elevator pitch of their business, and TikTok users will vote in the app for their favourite entrepreneurs.

Phase 2 will see live workshops and panels, featuring members of the stellar judging panel including lifestyle influencer and businesswoman Karen Wazen; culinary expert Chahrazad Al Hajjar, founder of Chahrazad’s Cuisine The Bakery; Doaa Gawish, CEO and founder of The Hair Addict; and Montira Narkvichien, UN Women Chief of Communications for the Arab States region.

TikTok Creator Hub MENA
Via Unsplash

For the grand finale stage, there will be a closing ceremony in Riyadh, Saudi Arabia, where finalists will showcase their businesses to the judging panel.

The first-place winner will home a USD $10,000 prize and second and third place winners taking home USD $5,000 each.

TikTok Creator Hub MENA
Via Canva Pro

Are you ready to conquer the TikTok Creator Hub stage? See the full T&Cs here and let the boss babe battle begin!