Sima Taparia from Indian Matchmaking has dropped her new song, ‘Shaadi ki taiyaree hai,’ and netizens are already ON it with the meme material. The official launch went down in Mumbai on Wednesday evening. Not only that, but she’s also about to drop a new app for singles on June 16.
Looks like Auntie Sima’s deffo keeping herself ~busy~.

Via @simataparia on Instagram
Who is Sima Taparia?
Before she became a TV star and a household name from Netflix’s Indian Matchmaking reality TV series, Sima Taparia was a hustler and a girl boss (still is). She built her empire from scratch and had clients all over the globe. Even fancy schools like Yale and Stanford recognized her skills and invited her to speak this year.

Via @netflix_in on Instagram
When she walks into those prestigious institutions, everyone goes wild, shouting “Sima auntie” and vibing to her banger, ‘Shaadi ki taiyaree hai,’ which just dropped in Mumbai. Sima even gets down and dances to the tune, getting the crowd hyped. She credits her voice for getting her famous, especially after Indian Matchmaking on Netflix became a major hit. “My voice is now my asset,” she told Hindustan Times.
You won’t *believe* the energy with which fans are reacting to the song. Here’s an example all the way from San Jose.
She’s been crushing all her childhood dreams, one after the other. First, she became a matchmaker and poured her heart into her work. Then, Netflix came knocking, and Indian Matchmaking blew up, making her a worldwide sensation. Even Deepika Padukone confessed to binge-watching the show.
According to an interview, the 4th season of this show might be shot in Dubai “I have told Netflix that we should shoot Season 4 in Dubai. I have given them the idea and it all depends on them – so we might come here for Season 4″ she shares.
It makes complete sense as she has a huge fan base and clientele in the city.

Via @simataparia on Instagram
Watch this space as we get more deets on if Sima from Mumbai makes her way to Dubai! (Potentially).