Calling all beauty lovers 📢, we have the *most* amazing news. SEPHORiA is making its debut in Dubai this November.

SEPHORiaA aka Sephora’s ultimate beauty playground is an immersive event where all things makeup, haircare, skincare, nails, and fragrance come to life.

The event is finally touching down in Dubai after popping up in cities like LA and NYC.

Mega beauty retailer Sephora Middle East has been teasing the news via its Instagram page with cryptic posts about “something big” coming.

In response, beauty fans have been sepculating as to what it could be with several asking if it’s new brands launching in store but it has been confirmed to Cosmo ME that SEPHORiA will land in the city this November.

We are yet to know when tickets will be available or how much they will set you back but as for what will be on the line-up, we expect masterclasses and the chance to meet your favourite beauty icons.

Previous years have seen this immersive experience host exciting activations like personalised skincare consultations, exclusive product launches, and influencer meet-and-greets.

We know we’re not the only ones who can’t wait to walk into a room filled with makeup, skincare, and fragrance stations where we can play, learn, and, of course, shop to our happy heart’s content.

sephoria
via Instagram @sephoramiddleeast
via Instagram @sephoramiddleeast

Plus, ticket holders will walk away with exclusive goodies and samples. Sign us up now.

Mark your calendars because SEPHORiA in Dubai is set to be the beauty event of the year.

Want to know the Arab girl secret for smelling good allll day long? Click here.