You have seen it all over your fyp, begged your DXB friends to send you a bar and even attempted to make your own, but not anymore as UAE’s homegrown brand, FIX Dessert Chocolatier has officially launched in Abu Dhabi.
Chocolate fans in the capital can now purchase FIX’s unique flavours exclusively via Deliveroo Editions twice daily at 2PM and 5PM. Brb, just setting my alarm.
FIX Chocolate has had us all in a chokehold since it launched due to its limited availability — only two batches are released online each day, usually selling out stat.
The famous choc has become a TikTok sensation with people visiting Dubai in hopes of getting some of the yummy bars, and there are even people reselling hauls online and plenty of dupes have hit the market.
In September, the famed chocolate partnered up with His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, for an exclusive chocolate bar.
Taking to Instagram, Sarah Hamouda, the brain behind the iconic chocolate said, “I have always known that life is unpredictable. With hard work, hope, enjoyment, and appreciation, I have experienced a year I could never have imagined.”
Hinting more about the new chocolate bar, she further added, “FIX is deeply honoured to have crafted a one-of-a-kind flavour in collaboration with His Highness Sheikh Hamdan, tailored for personal taste and the love of a special ingredient. The Emirati Halwa.”
ICYDK, there are more viral deserts you *need* to know about. Click here.