Accessible luxury: It’s symbolic of the girl next door with an unexpectedly gorgeous pair of vintage Chanel sunglasses, or the exquisite Prada purse that you grab whilst running errands on the weekend. Fundamentally, accessible luxury represents an immutable part of each and every young woman based in Dubai.

@cosmopolitanme Planning outfits last minute? ⏰ Mall of the Emirates’ #DigitalConcierge ♬ In Love With You – BLVKSHP

As its name suggests, accessible luxury is characterised by its convenient nature – which perfectly coincides with Mall of the Emirates’ omnichannel and seamless shopping philosophy. In line with Majid Al Futtaim’s vision, the digitally innovative mall has indeed leveraged WhatsApp’s popularity (as the primary instant messaging service in the UAE) to provide shoppers with an unparalleled and extraordinarily convenient shopping experience – entirely online – redefining accessible luxury as we know it.

mall of the emirates

Mall of the Emirates’ entire fashion catalogue from A to Z – including exquisite luxury options – is now shoppable online and deliverable straight to your doorstep – courtesy of its revolutionary digital interface. Embodying accessible luxury in every aspect, the new and ultra-luxurious digital concierge shopping experience at Mall of the Emirates is just a WhatsApp text away.

Accessible luxury gift guide: Via Mall of the Emirates’ digital concierge service

Makeup by Charlotte Tilbury

mall of the emirates charlotte tilbury

Charlotte’s 4 Magic & Science Steps to Resurface, Hydrate & Glow (Limited-edition kit)

Dhs925

Perfume by Kayali

national day gift guide

Oudgasm Vanilla Oud | 36 Eau de Parfum Intense

Dhs551

Pumps by Bottega Veneta

mall of the emirates Bottega Veneta

Atomic Pump

Dhs4,050

Jewellery by Swarovski

mall of the emirates swarovski

Tennis Deluxe Necklace

Dhs1135

Sunglasses by Gentle Monster

national day gift guide

La Mode PC6

Dhs1,120

Purse by Coach

national day gift guide

Monogram Hobo Bag

Dhs1,365

Evening Dress by Etoile

mall of the emirates etoile dress

Self Portrait, Diamante Midi Dress

Dhs2,660

Shoes by Dior

accessible luxury mall of the emirates Dior shoes

Walk’n’Dior Platform Sneaker

Dhs4,200

Belt by Gucci

mall of the emirates gucci belt

Thin Belt with Double G Buckle

Dhs1,950

Casual Dress by Sacoor Brothers

national day gift guide

Long Dress With Belt

Dhs1,350

Business-chic dress by Massimo Dutti

mall of the emirates

Long Pareo shirt dress

Dhs699

Shop these accessible luxury pieces today via Mall of the Emirates’ digital concierge service.