In a dazzling crescendo, Dubai Bling‘s Loujain Adada, the epitome of Dubai’s fashion vanguard, took center stage to close the much-anticipated Pipatchara SS24 showcase at Dubai Fashion Week. Loujain adorned in Pipatchara’s signature sustainable couture, commanded the spotlight with an ethereal grace.
@cosmopolitanme Sustainability but make it *high-fashion* 😍🌿🍃 @Loujain 🧿 closes the @Pipatchara SS24 show at Dubai Fashion Week #dubaifashionweek #dfw #pipatchara #sustainablefashion #fashionweek #ss24 #arabfashioncouncil ♬ original sound – Cosmopolitan ME
Dubai Bling‘s iconic LJ became a fan-favourite character on the show. Emerging from humble beginnings in California before relocating to her hometown in Lebanon, Loujain Adada has been modelling since she was only 14 years old. The Lebanese model progressed to anchor a music show on MTV Lebanon at the age of 21, which marked the beginning of her television career.
Now known across the globe as a stylish powerhouse, it’s no surprise that Loujain is making waves at Dubai Fashion Week. Her presence marked not only a high point in the show but also a pivotal moment in the narrative of Arab celebrities getting behind sustainable fashion.

Via @dubaifashionweek on Instagram
In the midst of Dubai’s Year of Sustainability, Loujain is not the only Dubai Bling cast member turning her attention to the environment. Recently, Loujain’s co-star, Danya, revealed that she’s pursuing a PhD in Sustainability, following a deep-rooted passion for climate change activism. We stan a sustainable queen!
Pipatchara – The Eternal Symphony SS24 at Dubai Fashion Week
Pipatchara is a luxury sustainable fashion house that addresses the global issue of plastic over-consumption in everyday life. They do so by seamlessly blending stylish living with sustainability. Understanding the need for balance and harmony in our fast-paced world, Pipatchara introduced The Eternal Symphony SS24 collection at Dubai Fashion Week, redefining luxury with a focus on sustainability.

Via @pipatchara on Instagram
Pipatchara stands as a beacon of innovation and conscious craftsmanship, exemplifying a new era in responsible fashion. Rooted in a deep commitment to environmental stewardship, this visionary brand seamlessly marries style with sustainability.
This collection features a meticulous selection of eco-friendly materials to the utilization of cutting-edge production techniques. Each garment tells a story of ethical sourcing, fair labor practices, and a dedication to minimizing environmental impact.

Via @pipatchara on Instagram
What’s next for Dubai Bling’s Loujain Adada?
Whilst Netflix has confirmed season 2 of Dubai Bling, there is no confirmation yet of a release date, or which cast members will be returning. Loujain has, however, hinted at her return, and we simply *cannot* wait to have her back on our screens! Until then, you’ll catch us stalking her gorgeous Instagram pics.

Via @loujainaj on Instagram
