In a world where content is currency and everyone’s a creator, knowing how to craft visually stunning, scroll-stopping posts is essential. That’s exactly why Cosmopolitan Middle East teamed up with Fujifilm Instax Middle East for an intimate Content Creation Workshop that brought together influencers, creatives, and digital storytellers for an afternoon of learning, creating, and yes, a little friendly competition.
Held at Love Vibes Cafe, the workshop was led by Cosmo’s editorial team, who broke down the art and science of strong content creation. We discussed everything from the importance of documenting moments through instant photography (because there’s something irreplaceable about holding a physical photo in your hands) to more technical strategies for designing content that actually performs.
The star of the show? Fujifilm’s instax mini Evo™ hybrid instant camera, now available in a stunning new colour: Gentle Rose.
The instax mini Evo™ is a statement piece. Combining digital technology with the classic card-sized instax mini film, it offers the best of both worlds: analogue charm meets digital versatility. Already celebrated worldwide and now available in three chic finishes: Black, Brown, and Gentle Rose.
During the workshop, attendees got hands-on with the camera, learning how to capture moments that feel authentic and elevated at the same time. But the real fun began when we broke out the craft supplies and let everyone customise their cameras with handmade charms turning already stylish devices into truly personal accessories. Then came the competition: attendees were challenged to create the best content documenting the event itself, using everything they’d learnt throughout the day. From candid behind-the-scenes shots to perfectly styled flat lays, the entries showcased just how much creativity was in the room. The energy was infectious, the content was fire, and the instant prints? An instant hit.
And when you combine Fujifilm’s hybrid technology with Cosmo’s editorial expertise, magic happens. Here’s to creating content that doesn’t just live on a screen but becomes something you can hold, keep, and treasure.