1. DRY UNDER-EYES
Applying concealer onto parched skin can be a recipe for disaster, drier formulas will cling to flakes and leave under-eyes looking as rough as sandpaper. Not good.
The best way to target dryness around the eyes is to reassess your skincare routine. Switch out harsh cleansers that can strip the skin, and opt for a nourishing balm cleanser instead. We love RMK's Moist Cleansing Balm, the luxe balm-to-oil formula dissolves make-up in seconds, plus it's packed with Shea and Mango Butter to soften and hydrate skin.
Next, you want to get hold of the best eye cream. Go for a light, moisturising formula for day, like Bobbi Brown's Hydrating Eye Cream. It's like a big drink of water for the skin and will help to soothe any dry patches instantly, allowing your make-up to sit better on the skin.
For night, go with a more intensive eye treatment, like Shiseido's Benefiance WrinkleResist 24 Intensive Eye Cream. It's ultra-rich and targets all signs of ageing, from dullness to wrinkles.
2. THE WRONG SHADE
When it comes to your under eyes, it's best to go for a concealer that's one-to-two shades lighter than your skintone - that way it'll counteract any darkness or shadows. However if you're concealing spots, try to find a concealer that closely matches your skin, this way blemishes will blend into the rest of your complexion, rather than standing out.
3. COLOUR CORRECTOR
Getting to grips with colour corrector can take your complexion from meh to ah-mazing. You need to start by identifying these three things: (1) where you need to correct (under-eye area, around your nose, eyes); (2) what you need to correct (dark shadows, yellow tones, redness); and (3) the right shades you need to use to get the job done. The handy chart below is worth screen-grabbing for future reference.
4. YOU'RE USING THE WRONG CONCEALER FORMULA
When it comes to concealer, it's not a case of 'one size fits all'. Nope, different formulas work best to target different things. Check out our cheat sheet below for a guide of what to use where...
5. THE RIGHT WAY TO COVER YOUR BAGS
When it comes to concealing monster eye bags, there's an industry secret that many make-up artists rely on. Instead of swiping your concealer directly under your eyes, take it down to the apple of your cheek, in a 'V' shape. This technique will lighten and brighten the centre of your complexion and instantly make you look more awake.
6. FIND THE RIGHT UNDERTONE
Just like foundation, you want to pick a concealer with the right undertone for your skin. Most formulas run either slightly pink or slightly yellow - get it wrong and your concealer could end up looking sallow or chalky. If you aren't sure what undertones your skin has, take a look at your veins (sounds weird, but stay with us). If your veins appear blue-toned chances are you have a cool complexion with pinker undertones, whilst those with veins that look more green-toned tend to have warmer skin with a yellow undertone.
7. TO BAKE, OR NOT TO BAKE?
Nope, we're not talking Victoria sponge, baking, is a make-up technique that involves layering a translucent powder over concealer for a minute or so, and then dusting it away. The idea is that the powder settles liquid concealer as it absorbs the excess oil and leaves make-up looking smooth and flawless, whilst also preventing any creases. That being said, if your skin is particularly dry around the eyes you might want to skip this step, as it can enhance any flakiness.
8. PINPOINT CONCEAL YOUR SPOTS
Legendary make-up artist, Lisa Eldridge, pioneered 'pinpoint concealing', and it's a game-changer for perfecting spotty skin. The idea is, rather than slathering your skin in concealer, you use a precision brush and dot the concealer just onto the head of the spot, as opposed to around it. That way it covers the redness without getting caked in any dry or broken skin around the blemish (niceee).
9. GET YOUR ORDER RIGHT
When it comes to coverage, foundation is designed to even out the skin, whilst concealer works to cover any imperfections. With this in mind, be sure to apply your foundation first, and then move on to conceal any spots or shadows poking through. Finish with any powder formulas and you're all set.
Originally appeared on cosmopolitan.co.uk