Leave it up to the Amara sisters to always find a way to serve. With beauty practically written into their DNA, it was only a matter of time before they all slowly took things beyond content and into their business era.
The sisters’ love for all things beauty has never been a secret – we’ve seen it in their YouTube channel and Instagram feeds. So, it came as little to no surprise that Sherin Amara is stepping into the business side of things, following closely in the footsteps of her eldest sister, Narin Amara, who launched her own brand, too.
The youngest of the trio recently sent fans into a frenzy after posting a quick peek on her Instagram Story, hinting at a soon-to-be-released teaser for her skincare-based brand: Skin By Sherin. But of course, while the teaser may feel fresh, the hype has long been brewing up since her initial announcement during the summer in July 2025. And now, fans (yes, us included), are eagerly waiting for what’s next.
Naturally, longtime fans who have long supported her journey are riveted by her new venture into business, with many already anticipating the grand release on December 26, 2025. Let’s just say the support and love she’s receiving is more than well-deserved!
Sherin herself couldn’t contain her excitement either. She recently hopped on a live Twitch stream with renowned Algerian YouTuber and streamer Bilal Fadi, alongside her hubby, Osama Marwah, where she finally confirmed what fans have been waiting to hear.
“Guys, the first announcement for Skin by Sherin is officially arriving tomorrow,” she said excitedly.
Details may still be under wraps, but much like her die-hard fans, we’re all already on standby for the queen to drop what’s next.
Did you know Narin is our cover star? Read the cover story here.