Consider this your official introduction to the women redefining beauty across the Gulf. Sephora Middle East has just revealed the nine creators joining Sephora Squad Season 6 – from the UAE, Saudi Arabia, Kuwait, Qatar, and Bahrain – and the lineup is everything!
Six seasons in, the programme has grown into one of the most exciting creator communities in the region, built on something beautifully simple: celebrating individuality, backing real storytelling, and amplifying the voices that actually reflect the world their audience lives in.
From exclusive campaign access to front-row seats at Sephora launches, Squad members get the full experience. But more than perks, what makes this programme genuinely exciting is who it chooses. And season 6 has been chosen well.
Nikita Simona
With nearly a decade of experience behind the brush and a roster that includes collaborations with some of beauty’s biggest brands, Nikita is the real deal. A Dubai-based makeup artist and beauty creator, she brings her craft, persistence, and eye for artistry to her content, blending technique with genuine personality. Impossible not to love!
Ansam Almalik
Beauty creator and creative director Ansam is the definition of talent. She works both in front of and behind the camera, moving between makeup, fashion, and storytelling. Her content feels authentic but unique, channelling cool girl energy through every post.
Geena George
A model and content creator raised in Dubai, Geena has a clear, deep passion for makeup. Not just any makeup, but creative, unique makeup, which is exactly the reason why her followers love her. Not only that, but Geena has her own brand, @gg.thebrand. So yes, she’s building an empire, and we can’t stop watching.
Bochra Zaghal
Bochra is the Dubai-based influencer you won’t be able to stop following. Her makeup videos alone will have you adding everything she uses to cart. Then there’s the lifestyle content that has you booking whatever gym class, café, or hair salon she just showed up at. We’re just getting started watching what’s next from her.
Fahima Haque
Bahrain’s beauty and fashion creator Fahima is a natural at all things girly. Tutorials, honest reviews, real conversations – Fahima does it all and makes it look like she has more hours in the day than the rest of us.
Menuri Oshani
A fresh voice from Bahrain with a soft, considered aesthetic that draws you in quietly. Menuri brings a polished but authentic to the Squad. If anyone is getting the late night IG stalking, it has to be her.
Samira Ahmed
Qatar’s representative this season, Samira brings a fashion-forward edge to her beauty content – the king of elevated put-together energy that resonates for beyond home. Effortlessly regional, effortlessly cool.
Maryam Al Gaw
Maryam is one of Saudi Arabia’s beauty voices that you just can’t get enough of. Confident, current, and entirely herself, she’s part of a generation of Saudi creators who are creating an authentic beauty space for her country
Abrar Karam
Kuwait’s name on the list, and a creator we’ll be watching closely. As Gulf beauty continues to be defined from within rather than imported, voices like Abrar’s are exactly what the next chapter looks like.
Nine creators, five countries, one very exciting season. Follow them all to be ahead of the trend!
Next, check out the only blush guide you will ever need!